Soho House - Cowshed

“To celebrate the brand’s 20 year anniversary, I worked on a re-branding proposal to revive the essence of the brand. The purpose of the re-brand was to provide a link to Babington House, where Cowshed first began its story. The design approach was focused on a cleaner, softer, more handcrafted look and feel. The proposal includes an updated wordmark with a refined and contemporary typeface. Product ranges are divided by a new packaging colour swatch and botanical illustrations are used throughout to enhance the brand narrative.”

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